Wed. Apr 1st, 2026

“Is This AI In The Room With Us?”: Hello Neighbor Publisher Addresses AI Accusations

tinyBuild, the publisher of the horror game Hello Neighbor, recently faced allegations from activists concerned about the use of artificial intelligence in game development. The controversy arose following the release of a next-gen update for the game.

The update significantly enhanced the console versions of Hello Neighbor, introducing improved graphics, 4K resolution, and support for 60 frames per second. However, this technical upgrade quickly caught the attention of AI-skeptic activists.

These activists began accusing the development team of leveraging artificial intelligence tools to implement the new features and improvements in Hello Neighbor.

In response to the growing online comments and accusations, Alex Nichiporuk, the CEO of tinyBuild, offered a pointed, sarcastic remark. He quipped:

“Is this artificial intelligence in the room with us right now?”

By Artemius Grimthorne

Artemius Grimthorne Independent journalist based in Manchester, covering the intersection of technology and society. Over seven years investigating cyber threats, scientific breakthroughs and their impact on daily life. Started as a technical consultant before transitioning to journalism, specializing in digital security investigations.

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