Gaming News

Marathon by Sony: A Successful Launch and Outperforming Competitors

July 11, 2026Diego Herrera1 мин

Sony Interactive Entertainment invested approximately $250 million in the development of the game Marathon. Following the acquisition of Bungie for nearly $4 billion, the company is closely monitoring the return on its investments. Current results are promising.

Despite early criticism and comparisons to "Concord 3.0," testing convinced many of Marathon's high quality. Pre-release and immediate post-release sales were so successful that the game surpassed Resident Evil Requiem in Steam's bestseller rankings.

The peak concurrent player count reached 88,337 on March 6. The average rating stands at 84% based on over 400 reviews, with expectations that these figures may shift over the weekend.

Marathon was released on March 5, 2026, simultaneously across PC, PlayStation 5, and Xbox Series X|S. A story trailer featuring music by Ryan Lott and Son Lux was also unveiled as part of the launch.