Sat. Mar 21st, 2026

90% of Game Devs Call for Full AI Disclosure on Steam, Survey Finds

A recent extensive industry survey has shed light on a significant consensus among game developers regarding the use of generative artificial intelligence in their creations. The findings indicate that a resounding nine out of ten developers believe there should be more comprehensive and explicit disclosure on platforms such as Steam whenever generative AI tools have been utilized in game development.

This overwhelming sentiment highlights a growing desire within the gaming community for increased transparency. While generative AI offers innovative possibilities, developers appear to be collectively pushing for clearer communication with players about the presence of AI-generated assets, content, or processes within games. This could encompass anything from AI-assisted art and character models to AI-driven narrative elements or environmental design.

The survey’s results, which many industry observers might find unsurprising, underscore ethical considerations and player expectations. As AI technology becomes more integrated into creative workflows, the call for mandatory disclosure reflects a move towards greater accountability and informed consumer choice. Implementing such disclosure mechanisms could help foster trust between developers and players, ensuring that the origins and methodologies behind game content are clearly understood.

By Artemius Grimthorne

Artemius Grimthorne Independent journalist based in Manchester, covering the intersection of technology and society. Over seven years investigating cyber threats, scientific breakthroughs and their impact on daily life. Started as a technical consultant before transitioning to journalism, specializing in digital security investigations.

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